New York Magazine
- By Lindsay Topping
Tripp Keber can’t roll a joint. “But I can certainly pour you a glass of an effervescent adult-flavored sparkling pomegranate soda, and we can experience the benefits of cannabis that way,” says the 46-year-old CEO of Dixie Brands, Inc., whose Dixie Elixirs and Edibles brands are among the biggest names in Colorado’s legal pot business.