Fortune
- By Lindsay Topping
At the Cannabis Cup: 48 hours of potheads and would-be marijuana magnates. “After an hour long meander down the outdoor pavilion, I aimed my compass at the Dixie Elixirs & Edibles booth. Or rather, the Dixie Tower. Dixie CEO Tripp Keber had erected a three-story platform that reminded me of those scaffolding towers college football coaches use to oversee practice.”