Upon entering Dixie Elixirs's headquarters in Denver, you're greeted by a big sign that reads: "The Future of Cannabis." Since its 2009 founding, Dixie has updated its image from a "pot soda" company to a gourmet THC edibles manufacturer whose carbonated drinks and snacks, containing ingredients like pepita and sea salt, look like they could be found on a shelf at Whole Foods. Rebranding Cannabis Afterlegalization-stone-culture-yields-to-health-and-wellness...
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The afternoon came to a close with a presentation from Tripp Keber, CEO and co-founder of Colorado-based Dixie Brands, makers of THC-infused sodas Dixie Elixirs. A leader in a young but already extremely lucrative category, Keber’s remarks offered a sobering reality for anyone doubting the legitimacy and opportunity in the commercialization of recreational cannabis, which brought in $700 million in sales in 2014 in Colorado alone. Keber’s presentation also made a play at people’s morality. bevnet live NYC 2015 high pressure brand building ...
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At the age of 15, Dixie’s Keegan McKeough, had a flu shot that changed his life. Having an adverse reaction that resulted in Guillain-Barre syndrome that was exacerbated by his childhood diabetes.

Guillain-Barré Syndrome (GBS) is a rare disorder in which a person’s own immune system damages their nerve cells, causing muscle weakness and sometimes paralysis. GBS can cause symptoms that usually last for a few weeks. Most people recover fully from GBS, but some people have long-term nerve damage. In very rare cases, people have died of GBS, usually from difficulty breathing. In the United States, for example, an estimated 3,000 to 6,000 people develop GBS each year on average, whether or not they received a vaccination. People also can develop GBS after having the flu or other infections (such as cytomegalovirus and Epstein Barr virus). On very rare occasions, they may develop GBS in the days or weeks after getting a vaccination. Learn more: http://www.cdc.gov/flu/protect/vaccine/guillainbarre.htm Keegan suffered from horrible side effects for almost ten years, in and out of the hospital every 2 months with severe pain and paralysis, even being paralyzed 19 times. Kee...
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 Lately we’ve all heard of the hash oil explosions in the news. Our community needs to be vigilantly aware of the safety concerns raised by the public related to cultivation, extraction, and production of marijuana and cannabis infused products. As manufacturers, we take this concern very seriously and want to directly address the public’s concerns over the safety of these products. Many cannabis processing techniques are dangerous and involve extraction of the oil with gaseous, toxic, flammable hydrocarbon solvents. Many of these solvents are not even 100% pure. In fact, according to some material safety data sheets for butane, a commercially available canister may only contain 60-80% butane, and can contain propane, isobutene, propenes, and butenes. While the extraction process is efficient and fast, the final product can still contain high levels of these compounds. In addition, without the correct training and handling, the very presence of these flammable gases increases the...
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