Many college students will tell you that making pot brownies is easy — just sprinkle a little marijuana into a pan of melting butter, then follow the instructions on the back of the Duncan Hines box. But marijuana entrepreneurs in this center of cannabis innovation face a much higher bar. They have no trouble dreaming up creative treats and concoctions infused with psychoactive THC, but meeting hundreds of pages of health and safety regulations means their imagination is handcuffed. And for good reason: the rules demand precise dosing, uniform potency, and warning symbols imprinted on the food itself. When it comes to marijuana foods, regulation drives innovation      ...
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Perhaps Mark Twain said it best: “If you don’t read the newspaper, you’re uninformed. If you read the newspaper, you’re misinformed.” Recent headlines were a perfect example of Twain’s observation. Some newspapers and news shows played up a story that contends legalized marijuana has made our roads and highways less safe. It may sound plausible, but the facts don’t support this assertion. In fact, marijuana legalization has not increased overall traffic fatality rates nor the total number of non-fatal crashes, according to two separate studies conducted by Columbia University and the University of Texas-Austin. Marijuana legalization has not increased traffic fatalities...
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All summer long we will be showcasing videos from some of our favorite Elixir recipes. First up, Root Beer Floating.

What better way to cool down this summer than with a THC-infused classic frozen treat? Root Beer Floating from Dixie Brands on Vimeo. Root Beer Floating -12 oz. of your favorite root beer -Add 1+ capfuls Dixie Root Beer Elixir (dose according to user) -Add two scoops vanilla bean ice cream -Serve with straw and tall spoon...
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Patrons line up outside The Grove Dispensary on #7117 to be among the first to purchase adult-use cannabis. Last November, Nevadans voted to allow recreational cannabis for those over 21 statewide. Court cases and uncertainty with distribution and regulatory frameworks in the final weeks before the planned July 1 start date left many—especially those in the industry—unclear if recreational marijuana would actually be available for purchase as planned. Just days before, distribution rights and other regulatory hurdles were settled and it became clear that 7/1/17 was going to be historic. Specialists from Dixie's Denver headquarters immediately deployed to Las Vegas to help prepare for, what many believe, will be one of the main tipping points in the move towards Federal legalization. Ari Cohen, Dixie's Director of Operations, said "This week we are ending prohibition for the citizens of Nevada and the millions of tourists that come here every year. I'm really proud to be a pa...
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