Westword interviews Dixie Elixirs’ Tripp Keber about the creation of Dixie brand and the watershed moments that directed the business from one “pot soda” to a national company. http://www.westword.com/2014-01-02/news/ganjapreneurs-in-colorado/4/  ...
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CBS’s 60 Minutes rebroadcasts its “Rocky Mountain High” segment featuring an interview with Dixie’s own Managing Director, Tripp Keber. Check out the “Overtime” segment for behind the scenes view of Dixie’s inner workings. http://www.youtube.com/watch?v=sQ9JKIxGgSs “Rocky Mountain High Segment”, October 21, 2012 “Overtime” segment, October 21, 2012...
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"Tripp Keber, 45, is the founder and managing director of Dixie Elixirs & Edibles, a medical marijuana company based in Colorado, where marijuana was legalized for adult use last fall. Keber is the winner of reason's online contest to find a cover model for our article about Colorado's efforts to create a legal marijuana regime, "Pot Goes Legit" (page 20). Dixie Elixirs was founded in the summer of 2010 with three employees and a single product-pot soda. At the outset, the company was located in a 450-square-foot residence that Keber says was "essentially a drug house" located in a dangerous neighborhood. "We were never really worried about the police," Keber says. "We were worried about our neighbors." But the company grew quickly, and it soon moved into its current 27,000-square-foot facility. Between 2011 and 2012, revenue grew by 150 percent, and Keber says he expects it to triple next year..." READ THE FULL ARTICLE  ...
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Dixie’s Christie Lunsford is interviewed on creating labeling, packaging, and safety standards  within the industry to ensure cannabis infused products are safe and effective for both the medical and adult use markets. http://www.foodsafetynews.com/2013/09/colorado-introduces-new-rules-on-marijuana-infused-food/#.Ut1VbRDn_IU  ...
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